Saturday, April 13, 2013

Beyoncé to headline Made In America Festival


Beyoncé and Nine Inch Nails will headline Budweiser's second annual Made In America Festival, which is due to take place in Philadelphia on August 31 and September 1.
According to Billboard, the Jay-Z-curated event will also feature performances by Queens of the Stone Age, Deadmau5, Phoenix, Calvin Harris, Kendrick Lamar, Emire of the Sun, Macklemore & Ryan Lewis, Wiz Khalifa, Miguel, Public Enemy, A$AP Rocky, Solange, Haim, Nero, 2 Chainz, Imagine Dragons, Gaslight Anthem, Emeli Sande and Aluna George, among others.
"The point of having that diversity in our music line-up we're trying to expose the people to different types of music," Paul Chibe, Budweiser's VP of marketing, told Billboard. "Much like last year, where if you never saw Pearl Jam but you're a Jay-Z fan, we want fans of Beyoncé or Calvin Harris or Wiz Khalifa to have the opportunity to see Nine Inch Nails or stuff they might have seen for awhile like Public Enemy. That eclectic mix creates an opportunity for us to really show the impact of music and culture."
Last year's event was filmed by director Ron Howard for a documentary that will be released this summer. The beer brand is also sponsoring Jay-Z's upcoming joint tour with Justin Timberlake.

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